Human minds are good at adapting, understanding, and analyzing things. A machine does better when numbers are involved. Machines are proficient and fast in analyzing a set of data and detect patterns in it for multiple use cases, whether it is fraud or spam detection, forecasting the ETA of your delivery or predicting which Instagram reel or YouTube video to show you next. They are getting smarter at these tasks and have been around us for quite some time now known as “Analytical AI,” or traditional AI.
But our human minds are not only good at analyzing everything, but we are also excellent at creating creative content. Our creativity is what differs us from the machine, an emotion of human touch. Up until now, machines had no chance of competing with humans creatively. But technology is just starting to get a grip on creating sensical things.
In this blog, we will explore the use cases of generative AI tools and how they are shaping the future of AI.
With recent advancements in machine learning and deep learning algorithms, it has been possible to generate highly realistic and complex content that was impossible to create using traditional methods.
Generative AI models are used to create new images and videos based on existing datasets, allowing for the generation of realistic images and videos that can be used in a variety of applications, including entertainment, advertising, and design.
For Video editing/generation:
Text Content: With the increasing emphasis on creating personalized web and email content to drive sales, marketing, and AI chatbot for customer support. There is a growing need for language models to assist in this area. Due to the time and cost pressures on these teams, there is a high demand for automated and augmented solutions to streamline the process of AI generated content.
Current code generation applications have revolutionized the way developers work, with GitHub Copilot already generating a significant amount of code for projects. Replit ghostwriter, Tabnine, Mintlify, Stenography, Debuild, Enzyme and for text to SQL, Cogram is highly optimized AI tools for coding. However, the true potential of code generation lies in opening access to coding for non-technical users. By learning how to prompt machines, anyone can become proficient in high-level programming language, leading to a democratization of coding.
Art: Language models containing vast amounts of knowledge on art history and popular culture have opened exciting possibilities for creating new and original artworks. Through these models, anyone can explore a wide range of themes and styles, from classical to contemporary, without the need for years of training and experience.
Gaming: While natural language technology may be used in the future to create complex scenes or models that can be rigged, more immediate applications of this technology in gaming include generating textures and other art assets. By using generative models to create these assets, developers can save time and resources, enabling them to focus on more complex aspects of game development.
Media/Advertising: The potential of multi-modal generation to automate agency work and optimize ad copy and creative on-the-fly presents exciting opportunities for marketers. By pairing selling messages with complementary visuals, marketers can create more effective and engaging ad campaigns that capture the attention of their target audience.
Design: Through generative design, the process of prototyping digital and physical products can be streamlined, reducing the time and effort involved in this iterative process. As 3-D models become more widely available, machines will be able to design products from text to object, making it possible to create everything from iPhone apps to sneakers without human intervention.
Social media and digital communities: New generative tools are opening exciting new possibilities for self-expression on social media and digital platforms. Platforms like Midjourney are creating new social experiences by empowering users to create and share their own content publicly, leading to a more dynamic and interactive online community.
These are the few tools and platforms from the large pool of applications of generative AI, with upcoming advancements and trends in Artificial Intelligence AI, creating content and consuming it the right way is going to be exciting.